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Author: Kevin Hustedt

If you’ve been diamond shopping lately, you’ve probably noticed one thing — prices are all over the place. Some jewelers quote sky-high numbers for the same carat size you saw online for less. Others seem “too good to be true.” So what’s really going on?

At Hustedt Jewelers, we believe getting the diamond you want shouldn’t come down to smoke, mirrors, or markups. It comes down to smart sourcing, honest pricing, and experience that actually works in your favor.


The Truth About Diamond Pricing

Not all jewelers play by the same rules. Some retailers stack their prices with enormous markups to cover high-rent showrooms, aggressive ad budgets, and national branding. Others push lab-grown diamonds at inflated prices because they’re chasing margins instead of relationships.

But here’s the reality:

• Diamond prices are driven by expertise and sourcing — not square footage.
• A well-connected jeweler can outbuy corporate stores by thousands per carat.
• Education beats emotion. Knowing the real difference between cut, color, and clarity can save you serious money — without sacrificing sparkle.


The Hustedt Advantage

When we say “Bigger Diamonds. Better Prices.” it isn’t just a slogan — it’s a promise backed by decades of experience.
• Direct buying power. As a second-generation jeweler with national connections, Kevin sources directly from the same cutters that supply major retailers — minus the middlemen.
• Lean overhead. No chandeliers, no inflated rent, no paid influencers. Every dollar goes into your diamond, not our décor.
• Graduate Gemologist expertise. Kevin Hustedt, G.G. (GIA), personally evaluates each diamond to ensure you’re getting exceptional beauty for the best possible value.

The result? You get more carat weight, more sparkle, and more confidence for the same budget other stores would spend on their lease payment.


How to Maximize Your Diamond Budget

If you’re ready to make your money go further, here’s where to start:
✅ Set a total budget — not a carat goal. We’ll help you find the perfect balance of size and brilliance.
✅ Compare natural and lab-grown options. We’ll show you both, side by side, with zero pressure.
✅ Leverage trade-ins. Your old gold and jewelry are worth more than ever — and can stretch your diamond dollars.


💍 Don’t Miss Our Diamond Daze Bridal Event

If you’re engagement-ring shopping or ready to trade up, our Diamond Daze Bridal Event is the best time of the year to do it.
Enjoy huge savings on diamonds, wedding bands, and custom designs — all with the personal attention we’re known for.

✨ All shapes. All sizes. All gold colors. Whether you’re planning a proposal or upgrading your forever ring, this event is built to help you get more brilliance for your budget.

👉 Reserve your appointment or stop by during the event — you don’t want to miss this one.


Final Word

Getting the diamond you’ve always wanted doesn’t mean overspending. It just means shopping smarter — and trusting a jeweler who values your investment as much as you do.

At Hustedt Jewelers, we prove that bigger diamonds don’t have to mean bigger budgets.

📞 Book your private appointment today and see how much more diamond your money can buy.

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